Graduation season | E-sports may be a career worth pursuing in your life! 毕业季 | 电竞,也许可以成为值得你一生追求的事业!
先锋优思教育 Pioneer Ustar Education 先锋优思教育 venturees 2 days ago
E-sports on campus is like a rainbow 校园电竞气势如虹
Youth Just Want A Match 青春就是要赛一场
Before the epidemic, the China University Cyber League (UCL) jointly created by Tencent Sports and the China University Sports Association was launched on Chinese university campuses with great momentum. The Alliance Challenge covers many national key universities such as East China Normal University, Nanjing University of Aeronautics and Astronautics, and Ocean University of China 疫情前,中国大学生体育协会和腾讯体育共同打造的中国大学生电子竞技联赛(University Cyber League ,简称UCL)在中国的大学校园气势如虹的开展起来。联盟挑战赛覆盖了华东师范大学、南京航空航天大学、中国海洋大学等多所全国重点高校。

The competition area will span the eight major cities of Shanghai, Nanjing, Qingdao, Tianjin, Dalian, Chengdu, Changsha and Guangzhou. The competition lasts for two months. From April 20th to June 9th, nearly 10,000 college players will perform together. Thousands of competitive competitions. It has become the campus e-sports event with the largest number of participating teams and the widest coverage in the country. The UCL College E-sports League Challenge also represents the overall level of Chinese college e-sports. 本次赛事区域将横跨上海、南京、青岛、天津、大连、成都、长沙和广州八大城市,赛事历时两个月,从4月20日到6月9日近万名高校选手将共同上演数千场竞技角逐。成为国内参赛队伍最多、覆盖地域最广的校园电竞赛事,UCL高校电竞联盟挑战赛也代表着中国高校电竞的总体水平。

In January 2020, People's Daily Online published an article titled "Youth Careers Under the Influence of the Rapid Development of E-sports". 2020年1月,人民网发表了一篇名为《电子竞技飞速发展影响下的青年择业》。
Core Tip: E-sports is different from traditional sports, and it hasn't been long before it entered the public eye. However, with the rapid development of e-sports in recent years, our country has achieved gratifying results in world e-sports competitions. The popularity of e-sports has given young people who are about to get employed more career choices. At the same time, it also attracts more young people because of its relatively low entry barriers, considerable income, youthfulness, and easy integration. 核心提示: 电子竞技区别于传统体育运动,其走入大众视野的时间并不久。但随着近年来电子竞技的飞速发展,我国在世界电子竞技比赛中成绩喜人,电子竞技的火热给予即将就业的青年群体更多的择业选择。同时,也因其具有进入门槛相对较低、收入可观、年轻化、易融入等特点,吸引着更多的年轻人。
[Abstract] E-sports is different from traditional sports, and it has not been in the public eye for a long time. However, with the rapid development of e-sports in recent years, our country has achieved gratifying results in world e-sports competitions. The popularity of e-sports has given young people who are about to get employed more career choices. At the same time, it also attracts more young people because of its relatively low entry barriers, considerable income, youthfulness, and easy integration. 【摘要】电子竞技区别于传统体育运动,其走入大众视野的时间并不久。但随着近年来电子竞技的飞速发展,我国在世界电子竞技比赛中成绩喜人,电子竞技的火热给予即将就业的青年群体更多的择业选择。同时,也因其具有进入门槛相对较低、收入可观、年轻化、易融入等特点,吸引着更多的年轻人。
【Keywords 关键词】e-sports youth career choice 电子竞技 青年 择业

In recent years, my country has become the most influential e-sports market in the world. In 2018, there were more than 500 large-scale e-sports events held in China. In 2019, "DOTA2" global event TI9 was held in Shanghai, with a total prize money of more than 34.29 million U.S. dollars. The 2020 "League of Legends" S10 global finals will also be in China Shanghai starts (addition: in fact, in 2021, the "League of Legends" S11 global finals still chose to start in Shenzhen, China ) . With the improvement of the economic situation and the inclination of policies, e-sports has become an emerging industry with a mature economic system, and its positive impact on my country is no less than that of traditional sports. The rapid development of e-sports has provided more emerging positions and provided young students with greater options for employment. 近年来,我国已经成为世界上最具影响力的电子竞技市场。2018年,在我国举办的大型电子竞技赛事超过500项,2019年《DOTA2》全球赛事TI9在上海举办,赛事总奖金高达3429多万美元,2020年《英雄联盟》S10全球总决赛也将在中国上海打响(补充:事实上,2021年,《英雄联盟》S11全球总决赛依然选择了在中国深圳开打)。随着经济状况的改善、政策的倾斜,电子竞技已经成为一项新兴的产业,有着成熟的经济体系,给我国带来的积极影响不亚于传统体育运动。电子竞技的飞速发展,提供了更多的新兴职位,给青年学生就业提供了更大的选择空间。
The e-sports industry has the characteristics of relatively low entry barriers, considerable income, youthfulness, and easy integration. The audience of e-sports is generally younger. This group has relatively ample time and can participate in e-sports for one to several hours a day. In today's e-sports environment, the major e-sports they participate in, such as "Overwatch", "League of Legends", and "DOTA2", all have the same characteristics, that is, they are relatively "specific" to a game. They will spend more time and money into a game. For example, the Shanghai TI9 finals has a prize of nearly 240 million yuan. According to the rules of the event, in addition to the guaranteed bonus provided by the organizer, the excess will be made by global players. The market benefit of the e-sports industry is evident from the provision of consumer commissions. The e-sports industry has fresh blood inflow, policy support, and economic support, and its vitality in the youth group is quite strong. 电子竞技行业具有进入门槛相对较低、收入可观、年轻化、易融入等特点。电子竞技的受众普遍年轻化,这一群体有着相对宽裕的时间,每天可参与电子竞技运动一至数个小时不等。现今的电竞环境,他们参与的主要电竞项目如《守望先锋》《英雄联盟》《DOTA2》等,都有着共同的特点,即对一款游戏相对“专一”。他们会付出更多的时间、金钱投入至一款游戏中,比如,上海TI9总决赛的奖金近2.4亿人民币,根据赛事规则,除了主办方提供的保底奖金之外,超出的部分均由全球玩家消费提成提供,电子竞技产业的市场效益可见一斑。电子竞技产业有新鲜血液流入、政策的扶持、经济的支撑,在青年群体中的生命力相当旺盛。

Engaging in the e-sports industry has relatively low entry barriers and considerable income. The success of e-sports has attracted youth groups to move closer to it. With the popularity of e-sports, more and more people are participating in the e-sports business. E-sports has also formally become a professional course in some colleges and universities, and its employment prospects and job categories have also been relatively systematically planned. Among the professions derived from e-sports, game anchors appear the most in the public eye. Whether it is excellent game technology, humorous chat eloquence, or a good enough appearance, they can all have a share in the fan economy of the game anchor. The popular game anchor YYF in the DOTA circle, a former professional player, once won the TI2 championship of the DOTA global event, and now the live broadcast platform has many fans, and the economic income is considerable. Similar professional players, whether they participate in professional competitions or become game anchors after retiring, have relatively high reputation and economic income. This has played a certain role in promoting young people's choice of e-sports as their employment preference. 从事电子竞技行业,进入门槛相对较低、收入可观。电子竞技的成功,吸引着青年群体向其靠拢。随着电子竞技的火爆,参与到电子竞技事业中的人也越来越多。电子竞技也正式成为一些高校的专业课程,其就业前景、职位类别也有了相对系统的规划。由电子竞技衍生的职业,出现在大众视野里最多的就是游戏主播。无论是过硬的游戏技术、风趣幽默的聊天口才还是足够出色的外表形象,都能在游戏主播的粉丝经济中分一杯羹。风靡DOTA圈的游戏主播YYF,前职业选手,曾获得DOTA全球赛事TI2冠军,现在直播平台拥有众多粉丝,经济收入可观。类似的职业选手,无论是参与职业比赛还是退役后做游戏主播,知名度和经济收入都较高,这对青年群体选择电子竞技方向作为就业偏好,产生了一定的推动作用。

E-sports groups are younger and easier to integrate. At present, there are more than 5,000 e-sports teams and e-sports clubs established in China, and there are about 100,000 professional e-sports players. And there are countless semi-professional e-sports players who are mainly engaged in event performances and participating in small and medium-scale events. Among them, young people account for the vast majority. According to statistics from Datang Entertainment in April 2019, only 4% of the total e-sports practitioners are over 40 years old, and the proportion of people aged 20-30 years old is as high as 80%. Compared with other industries, the similar age makes it easier for young people to integrate. New recruits of similar ages, with the same hobbies, similar world views and values are more likely to resonate with the "old generations". 电子竞技群体年轻化、易融入。当前我国成立的电子竞技战队、电子竞技俱乐部总数约5000余家,专职从事电子竞技职业选手约10万人。而主要从事赛事表演、参与中小规模赛事的半职业类的电子竞技选手更是不计其数。这其中青年群体占了绝大多数,据2019年4月大唐文娱统计,仅有占总人数4%的电子竞技从业者年龄超过40周岁,而年龄在20-30周岁的人数占比高达80%。比起其他行业,因为年龄相近,让青年群体更容易融入,相近的年龄、相同的爱好、相似的世界观和价值观,新入职者更容易与“老前辈”产生共鸣。
Young people engaged in the e-sports industry , if they can also take into account related professional academic education, they can find a broader path of personal career development in the field of e-sports after obtaining a bachelor or even a master's degree. At the same time, engaging in a job that you are good at and love will make you have a better job experience, as well as a higher sense of happiness and accomplishment. Therefore, young candidates/employers who are good at and love e-sports should be rationally inclined to the e-sports industry, rather than being attracted by the high incomes of star players in the e-sports industry. (Note: This article is a key project of the Chongqing Educational Science "Thirteenth Five-Year Plan" in 2019: "Research on the Basic Issues of Cultivating New Talents in the Times of the National Rejuvenation" (Project Number: 2019-GX-100); The author is Tong Long, a lecturer at Chongqing Jiaotong University Employment and Entrepreneurship Guidance Center). 青年群体从事电子竞技行业,如能同时兼顾相关专业的学历教育,则可在收获了本科甚至硕士文凭后,在电竞领域,寻找更为广泛的个人职业发展之路。同时,从事本身擅长且喜爱的工作,会使得自身获得更优良的就职体验,以及更高的幸福感、成就感。故而本身擅长、爱好电子竞技的青年待/就业者,应理性偏向电子竞技行业,而不是只被电子竞技行业明星选手的高收入吸引而从业。(注:本文系重庆市教育科学“十三五”规划2019年度课题重点项目:“高校培养担当民族复兴大任的时代新人基本问题研究”(项目编号:2019-GX-100)的阶段性成果;作者为重庆交通大学大学生就业创业指导中心讲师童隆)
E-sports Employment and Entrepreneurship Alliance established in Beijing, network literacy personnel training project launched 电竞就业创业联盟在京成立 网络素养员培训项目启动

Huang Xinyuan, Dean of the School of Animation and Digital Art, Communication University of China, speaks at the forum / Picture source Internet 中国传媒大学动画与数字艺术学院院长黄心渊在论坛上发言/图片来源互联网
On December 18, 2019, the second "China E-sports Industry Development and Digital Media Art Talent Cultivation" Summit Forum was held recently at Communication University of China. The guests at the conference conducted in-depth exchanges and discussions around the theme of the forum "Development of China's E-sports Industry and Training of Digital Media Art Talents". The forum attracted more than 180 e-sports industry elites, media scholars, and students from Communication University of China. 2019年12月18日,第二届“中国电竞产业发展与数字媒体艺术人才培养”高峰论坛近日在中国传媒大学召开。与会嘉宾围绕“中国电子竞技产业发展与数字媒体艺术人才培养”的论坛主题,进行了深入交流与探讨。论坛吸引了180余位电竞产业精英、传媒学者,以及中国传媒大学学子参加。

The inaugural meeting of the E-sports Employment and Entrepreneurship Alliance was held in Beijing / Image source Internet电子竞技就业创业联盟成立大会在京举行/图片来源互联网
Mr. Chen Jingwei, Deputy Dean of the School of Animation and Digital Arts at Communication University of China, said that for the training of contemporary e-sports and digital media talents, first of all, relevant theoretical systems and discipline systems should be constantly updated and perfected; secondly, a scientific and three-dimensional talent training model should be established. Value is the guide, and business development is the direction; third, we must work closely with the industry to cultivate talents who can serve the development of the industry for a long time. 中国传媒大学动画与数字艺术学院副院长陈京炜表示,对于当代电竞和数媒人才的培养,首先应不断更新完善相关理论体系、学科体系;其次,要建立科学立体的人才培养模式,以人文价值为引领,以业态发展为导向;第三,要与行业紧密合作,培养能够长期服务产业发展的人才。
Huya anchor visits Staffordshire University, which has the first e-sports major in the UK. Let’s not say much here, just go to the video:
Video source: Huya Live 视频来源:虎牙直播
Staffordshire University is located in the heart of the United Kingdom, founded in 1914, and is a famous comprehensive University with a history of over one hundred years. The university is rated "excellent" in a national ranking of teaching quality by the higher education quality assurance agency (QAA), alongside Oxford and Cambridge. 斯泰福厦大学(Staffordshire University 又译斯塔福德郡大学,斯坦福郡大学),位于有英国之心称谓的斯塔福德郡,成立于1914年,是一所拥有百年历史的著名综合性大学。在由英国高等教育质量保证署(QAA)对全英大学教学质量的评定中被评为“极好”,与牛津大学和剑桥大学并列。

Staffordshire University 斯泰福厦大学
"The Guardian" ranked it 44th in UK universities 2019, and it's 6 majors ranked in the top 20 in the UK, respectively ranked 2nd in the UK for fashion and textiles, 7th in the UK for design and handicrafts, and sports science. Ranked 10th in the UK for majors, 12th for biological sciences, 16th for filmmaking and photography, and 18th for forensic and investigation majors. Staffordshire University is the first in the UK A university that has created a degree in e-sports.
Currently, the Shenzhen Graduate School of Beijing Institute of Technology (BIT) is cooperating with Staffordshire University. Students only need to complete 2 years (total 4 years) of e-sports at the Institute of Advanced Studies of BIT and Staffordshire University in the UK. After the professional course, you can get an undergraduate degree recognized by the Ministry of Education of China. This professional course emphasizes the business direction of e-sports. 《卫报》2019英国大学排名第44位,6大学科专业排名位列全英前20,分别为时尚与纺织专业全英排名第2位 ,设计与工艺品专业全英排名第7位 ,运动科学专业全英排名第10位,生物科学专业全英排名第12位,电影制作与摄影”专业全英排名第16位,法医和考察专业全英排名第18位。斯泰福厦大学是英国首个开创电子竞技学位的高校。目前北京理工大学深圳研究生 院与斯泰福厦大学合作,学生只要在中国北理工深研院和英国斯泰福厦大学分别完成2年(共4年)电子竞技专业课程后,就可以获得由中国教育部认可的本科学位,这个专业的课程强调电子竞技的商业方向。
Ustar Education Group integrates its international education resources and cooperates with well-known European universities to launch effective and popular career talent planning projects. Among them, the VENTURE-WESCO International E-sports Global Youth Development Program , which was jointly initiated by the American Vanguard Management Group and the World E-sports Alliance, is an e-sports youth generalization and talent program for global youth. Projects include e-sports academic education, global e-sports exchange student program, e-sports and multimedia digital art, game developers and e-sports organizations, e-sports teams and professional players, e-sports and career planning for college students, e-sports management and final papers, etc. The content of community green e-sports open courses based on competitions, e-sports, games, management, production learning + practice is intended to assist e-sports users to establish correct game and e-sports views, and guide them to better balance their studies, work and entertainment. relationship. Help young students who wish to study abroad to go to Nordic University smoothly. During the four-year professional study, Beijing Institute of Technology, while cooperating with partner universities in the United Kingdom to carry out mutual recognition of credits and simultaneous teaching, will also make use of the school's abundant teaching resources to provide students with relevant training and referrals for subsequent employment internships. Students will be able to enjoy a one-stop service from Beijing Institute of Technology to famous British universities to top international e-sports institutions and game/Internet companies/e-sports management work internships, and immediately start a worry-free journey of studying abroad. 优思加教育集团整合旗下国际教育资源,与欧洲知名大学合作,开办卓有成效的热门职业优才规划项目。其中所响应的先锋-韦思科(VENTURE-WESCO)国际电子竞技全球青年发展计划,是由美国先锋管理集团和世界电竞联盟联合发起的面向全球青年的电子竞技青年普广与优才计划。项目包括电子竞争学历教育、全球电子竞技交换生计划、电子竞技与多媒体数字艺术、游戏开发商和电子竞技组织、电子竞技队和职业选手、大学生电子竞技与职业规划、电竞管理和结业论文等以赛事、电竞、游戏、管理、制作学习+实践的社区绿色电竞公开课内容,意在辅助电竞用户建立正确的游戏与电竞观点,引导其更好地平衡学业、工作和娱乐的关系。助有志留学的青年学子,顺利前往北欧大学。在为期四年的专业学习中,北京理工大学在与英国合作大学合作开展学分互认、同步教学的同时,还将利用学校丰沛教学资源,为学生开设后续就业实习所需相关培训与引荐。学生将能够享受到从北京理工大学到英国名校到国际顶级的电竞机构和游戏/互联网公司/电竞赛事管理工作实习的一站式服务,立即开始全程无忧的留学之旅。
On June 9th, Pioneers Ustar Education and Westco World E-sports Alliance completed the signing of a round of strategic financing. The investor is VENTURE MANAGEMENT GROUP INC. of the United States. As the college's first e-sports education project in the Asia-Pacific, it is the 2+2 International Study Abroad undergraduate course in Digital Technology and Marketing Management (e-sports direction) provided by the University of Staffordshire in the United Kingdom. Students only need to complete 2 years (total 4 years) of e-sports at the Institute of Advanced Studies of BIT in Shenzhen and then 2 years at Staffordshire University in the UK.
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Article translated, from original, by Michael Eagleton