Good Food Technologies 🟢 A homegrown plant-based meat start-up in Hong Kong has its sights set on global expansion.
A group of innovative Hong Kong entrepreneurs is lining up to bid for a place in the Hong Kong Trade Development Council’s (HKTDC) Start-up Express incubation program.
Find out about the wide range of technologies these innovators are developing, with green tech at the forefront. You can also find out about a green food tech developer creating pork-substitute dim sum delicacies. Once they have set themselves up, many Hong Kong firms look to spread their wings abroad – and you can find out just how some are doing that with the help of an HSBC-HKTDC program helping them expand into the Guangdong-Hong Kong-Macao Greater Bay Area and Association of Southeast Asian Nations.
What about plant-based meat?
Concerns over environmental sustainability and health drive more and more consumers to plant-based meat. According to a Kerry research report, the Asia-Pacific region accounts for 22% of plant-based meat sales by value and is expected to be the world’s largest market by 2025. The report showed that 62% of respondents are interested in buying meat alternatives, and 44% intend to eat more, but 70% said the plant-based meats currently available did not have the same taste and texture as real meat. They said they would buy the products more often if these aspects were improved.
Hong Kong food-tech company Good Food Technologies hopes to win over Asian consumers with its plant-based meat, Plant Sifu, which duplicates the taste and texture of pork, the most-consumed animal meat in Asia.
Good Food’s Aromax proprietary fat technology uses gelatin structures from the konjac tuber, along with flavors and aromas mimicking fatty pork. The product is a healthy, sustainable alternative to pork and other meats with no cholesterol, hormones, or antibiotics and lower calories and fat.
It's tasty, I tried the dumplings, and despite I am a meat-lover, I liked it!